Vintage vs Modern: Chocolate Bar Wrappers and Packaging

Vintage vs Modern: Chocolate Bar Wrappers and Packaging

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Vintage vs Modern: Chocolate Bar Wrappers and Packaging

Food packaging is something we don’t generally take much notice of because it is something we see everyday, even though some food wrappers have an incredible design and great typography.

Over the years packaging has totally changed, although some brands have only gone through very minor changes and haven’t moved away from the original typeface and/or design they originally launched with many years ago.

This showcase presents the vintage and modern packaging of a small selection of some the worlds most known chocolate bars.

Topic bar

old – image source: Flickr

new – image source: Flickr

Snickers

old – image source: Flickr

new – image source: Flickr

Curly Wurly

old – image source: Flickr

new – image source: Flickr

Mars Bar

old – image source: Flickr

new – image source: Flickr

Twix

old – image source: Flickr

new – image source: Flickr

M&M’s

old – image source: Flickr

new – image source: Flickr

Milky Bar

old – image source: Flickr

new – image source: Flickr

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